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WEBSITES FOR MEDICAL CLINICS

More bookings. Not just a new website.

Get a website quote↗
// MEDICAL WEB DESIGN

Websites formedical clinics that bring bookings,not just visits.

We build websites for medical clinics, dental clinics and dental practices: fast, with treatments explained, prices on the page, the clinic’s doctors and online booking. Built from day one for Google, Google Maps and AI search.

Patients see your website before they see you. For them, the website is the first consultation.

1.5s load time for hiSmile, down from 4s on WordPress
14 service pages built for MegaDent Cluj
25+ custom pages for DentalMed Brașov, from brand to launch
95+ the Lighthouse score we aim for at launch

// WHAT CLIENTS SAY

In our clients’ words.

VIDEO TESTIMONIALS
Playing in the corner
Playing in the corner
Playing in the corner

// THE OLD SITE

A slow, generic site sends your patients to competitors.

Most clinics already have the reputation: good doctors, good reviews, referrals. The website lags behind and loses patients at the exact moment they compare.

  • It loads in 4 seconds.

    On a phone, on mobile data, patients do not wait. hiSmile started at 4 seconds on WordPress; after the redesign the site loads in 1.5 seconds.

  • No prices, no explanations.

    Patients want to know what an implant costs and what the treatment involves. If they do not find it on your site, they find it next door.

  • Booking means a phone call.

    Only during opening hours and only if reception picks up. In the evening, when patients search, nobody is there to book them.

  • Low visibility on Google, Maps and AI.

    Without treatment pages, a clear structure and structured data, the site has fewer opportunities to gain visibility in local search and AI-engine answers.

  • It looks like a template.

    The same stock photos and the same copy as dozens of other practices. Patients cannot see what sets you apart: your doctors, your technology, your cases.

  • You do not know what it brings.

    Without tracking on forms, calls and WhatsApp, you do not know how many bookings come from the site, or from which channel.

// ANATOMY OF A CLINIC WEBSITE

What a website needs to actually book patients.

Each block answers a question patients ask before they call. Together, they turn a visit into a booking.

  1. Treatment pages: hiSmile · Galați
    01
    SEO · Content

    Treatment pages

    One page for every important treatment, written to answer real patient questions and to rank on Google. For hiSmile, 1,500 to 3,000 words per page.

    hiSmile · Galați
  2. Prices on the page: MegaDent · Cluj-Napoca
    02
    Trust

    Prices on the page

    Prices or price ranges per treatment, so patients arrive informed and do not leave to compare elsewhere.

    MegaDent · Cluj-Napoca
  3. The clinic’s doctors: DentalMed · Brașov
    03
    E-E-A-T

    The clinic’s doctors

    Doctors, specialties and experience, with real photos. Medical authority matters to patients and to Google.

    DentalMed · Brașov
  4. Real cases: MegaDent · Cluj-Napoca
    04
    Proof

    Real cases

    Before and after results, published with patient consent. The strongest proof a new patient can see.

    MegaDent · Cluj-Napoca
  5. Google reviews: MegaDent · Cluj-Napoca
    05
    Social proof

    Google reviews

    The clinic’s rating and reviews, brought into the site where patients make the decision.

    MegaDent · Cluj-Napoca
  6. Online booking: DentalMed · Brașov
    06
    Conversion

    Online booking

    A short booking form, WhatsApp and a direct call, visible on every page. It can connect to the clinic’s booking software or CRM.

    DentalMed · Brașov
  7. Local SEO, Maps and AI: hiSmile · Galați
    07
    Visibility

    Local SEO, Maps and AI

    A structure by treatment and location, structured data for medical clinics and a link to Google Business Profile, designed to increase visibility in searches in your city.

    hiSmile · Galați
  8. Booking tracking: Client dashboard · real data
    08
    Measurement

    Booking tracking

    GA4 and server-side tracking on forms, calls and WhatsApp provide a clearer view of bookings and their sources, within the limits of consent and available data.

    Client dashboard · real data
  9. GDPR and security: MegaDent · Cluj-Napoca
    09
    Compliance

    GDPR and security

    Cookie consent, updated policies, HTTPS and forms that ask only for what a booking needs.

    MegaDent · Cluj-Napoca

// SPEED

Faster than a patient’s patience.

We build on Next.js, with optimised images and pre-generated pages, for fast loading on phones too. We use WordPress when it fits your team better. Speed is not added at the end: it is the decision we start from.

WordPress · the old site4.0s
Next.js · the new site1.5s

Load time measured on hiSmile, Galați.

<1.5sLCP: main content visible
<200msINP: response to every tap
95+Lighthouse score we aim for at launch

// HOW WE WORK

From diagnostic to the first bookings.

We do not start from a template. We start from the patients you want to attract and the treatments that matter to the clinic.

01

Diagnostic

We review the current site, what patients search for in your city, the competition and your highest-value treatments.

02

Structure and content

The page architecture, by treatment and location. The clinic’s doctors validate the copy before it goes live.

03

Design

An interface on the clinic’s brand, designed for phones first, with booking one tap away on every page.

04

Build and migration

Next.js or WordPress, 301 redirects for the old URLs and checks in Search Console, to reduce the risk of losing visibility on Google.

05

Launch and optimisation

Booking tracking, then we optimise on real data: which pages bring patients and where they drop off.


// PRICE

How we calculate the investment in your clinic website.

We do not use one generic price for projects with different levels of complexity. The investment is based on treatment pages, content, branding, migration and booking-software integration. After a 30-minute call you receive a fixed quote with clear deliverables and deadlines.

Presentation site for a practice

For a medical or dental practice with a few main services.

  • Pages for the main services
  • Doctors, prices and reviews
  • Online booking and WhatsApp
  • Local SEO and Google Business Profile
Get a website quote↗

Platform for a clinic

For clinics with several specialties, locations or high-value treatments.

  • A page for every treatment
  • Real cases and medical content
  • Booking software or CRM integration
  • Server-side tracking and location SEO
Get a website quote↗
  • Number of treatment pages
  • Content written by us or provided
  • New or existing brand
  • Booking / CRM integration
  • Migration and SEO for the old site
  • Several locations or languages

// FAQ

What clinics ask before they start.

How much does a medical clinic website cost?
It depends on the number of treatment pages, who writes the content, branding and integration with your booking software. A presentation site for a practice costs less than a platform for a clinic with several specialties. After a 30-minute call you get a fixed quote, with clear deliverables and deadlines.
How long does it take?
It depends on the number of pages and how much content needs to be written. For DentalMed Brașov, strategy and rebrand to launch took three months. You get the exact timeline in the quote, split into stages.
Can patients book online directly on the site?
Yes. Every page has a short booking form, a WhatsApp button and a direct call. If you use booking software or a CRM with an available integration, requests can go straight into it.
Do you build on WordPress or Next.js?
Mostly on Next.js, for speed and stability. For hiSmile and MegaDent we moved from WordPress to Next.js. We use WordPress when it fits the clinic’s budget and team better.
Can I edit prices and content myself?
Yes, on request. We can add a CMS where the clinic’s team edits prices, doctors, treatments and articles. If you do not need one, we make the updates for you.
Will I lose my Google rankings if I change the site?
Every migration carries some risk. We reduce it by preserving valuable URLs, setting 301 redirects and checking indexing in Google Search Console after launch.
Is the site GDPR compliant?
We design it to support compliance through cookie consent, data minimisation and forms that avoid sensitive medical information. Final policies and workflows should also be reviewed by the clinic’s legal adviser or DPO.
What rules do you follow for medical content?
The clinic’s doctors validate the copy, we do not promise results, and before and after cases are published only with patient consent.
Do you also do SEO and ads for the clinic?
Yes. The website is the foundation. On top of it we build SEO for clinics, Google Ads and Meta Ads as one system: Conversion Architecture.
I already have a website. Is it worth rebuilding?
Not always. In the diagnostic call we check speed, structure, treatment pages and tracking. Sometimes fixing a few pages is enough; sometimes a new site costs less than patching the old one.